Creative direction & photography for lifestyle and fashion brands.
From moodboard to final imagery - visual stories inspired by light and femininity

The Lioness Agency creates campaign shoots, branding and social content that blend light, femininity and visual clarity.

Highlights of our Work

Everything but Water Campaign

See “campaign shoot”

Aimee Swim Campaign

See “campaign shoot”

Phara D’or

See “social media content”

Playboy Netherlands Editorial

See “editorial shoot”

Mayaya Event

See “brand & event”

Spices Swimwear

See “Campaign shoot”

Curls ‘n Clouds

See “campaign shoot”

Moostwanted Event

See “brand & event”

Our Clients

Our services.

  • Campaign Shoots

    From the first creative spark to the final image, we produce high-end campaign shoots that feel natural, timeless and elevated. We manage the full creative process: concept, casting, styling and production to deliver cohesive visuals that tell your story with authenticity and warmth.

    Photography · Production · Styling · Set Direction

  • Branding & Visual Strategy

    We collaborate with brand designers, stylists and strategists to help you define the visual essence of your brand before production begins.
    A thoughtful process that brings clarity and cohesion to your imagery, campaigns and online presence.

    Available as a standalone service or as the first step before your campaign or content shoot.

  • Social Content

    We design and produce visually consistent content tailored for digital platforms. Our approach keeps your brand story coherent across social media, ensuring every post feels aligned with your aesthetic and message.

    Creative Strategy · Social Campaigns · Content Creation

  • Events & Brand Experiences

    We design, plan and photograph bespoke brand events; from concept to guest experience.
    Our team takes care of every detail: styling, coordination and visual storytelling, so you can fully focus on your brand and community.

    Limited event collaborations available each year.

Reviews from our clients

Truly the very best! We’ve been working together for a long time now, and Wieteke feels like part of our team! Apart from that, the photos are magical, and they deliver the edited shots super quickly. Thank you for such a wonderful collaboration over all these years.

-Marinka, Moostwanted

A refined, guided approach — tailored to your brand.

Every collaboration begins with connection.
We work closely with each brand to understand their vision, goals and aesthetic — then craft a tailored proposal that reflects their needs and desired scope.

Whether you’re interested in a full production campaign, ongoing content, a brand event or visual strategy — we’ll guide you through the process with clarity and intention.

How it works:

  1. Fill out the enquiry form — select the service(s) you’re interested in.

  2. We’ll connect with you personally to discuss your goals, creative direction and ideal timeline.

  3. You’ll receive a tailored proposal with a detailed concept, deliverables and investment options.

No two projects are the same — each one is built with care, precision and purpose.

Produced Around the World

From Paris to Bali, from Amsterdam to Cape Town. Lioness Agency has curated and produced visual stories across the globe.


Our international experience allows us to collaborate seamlessly with local teams, adapt to unique light and culture, and bring refined storytelling to every location.

We’ve produced in all these countries and cities:
Bali | Capetown | London | Paris | Morocco | Spain | Austria | Oman | Italy | Jordan | Zanzibar | USA |

  • Produced a campaign shoot for Savannah Morrow the Label

  • We’ve been there multiples times for campaign shoots. We’ve shot for brands like Capittana, Coolook, Beachlife, Cyell, Zingara, Moostwanted, Acacia, Ani Ani and many more.

  • We’ve produced a campaign shoot for Beachlife

  • We’ve produced a campaign shoot for Old Habits Die Hard

  • We’ve produced a campaign shoot for Aimee Swim